General Intuition raises $2.3B on bet that video games can train AI agents for the real world

76d ago · US · primary source: techcrunch.com

General Intuition has raised $320 million at a $2.3 billion valuation, betting that video-game gameplay data can train AI agents capable of operating in the physical world, the company confirmed Thursday [1]. The round, led by Khosla Ventures with participation from General Catalyst, Jeff Bezos, Eric Schmidt, and Nico Rosberg, brings the New York-based startup's total disclosed funding to $454 million [1]. Researchers at Google DeepMind and MIT also invested [1]. Google DeepMind, a subsidiary of Alphabet, has a long history of training neural networks with reinforcement learning to play video games, including its AlphaGo program that defeated a Go world champion in 2016 [8]. General Intuition's model is trained on hundreds of millions of hours of gameplay footage sourced from Medal, a game-clip sharing platform also founded by CEO Pim de Witte [1]. The key differentiator, de Witte argues, is the action labels embedded in those clips — records of exactly what buttons a player pressed and when — rather than inferring actions from video alone [1]. "We have a single model that can respond to Fortnite information on the screen and take action, but also to real-world dynamics in a way that an LLM could never," de Witte said [1]. During a demo at the company's New York office, a quadrupedal robot navigated the R&D floor using the same model that was simultaneously playing a video game. Chief product officer Kent Rollins noted, "Our agent has been playing for 100 hours straight" [1]. A data analyst said it took eight minutes of real-world robotics data to fine-tune the model for the quadruped [1]. The company's approach arrives as frontier AI labs increasingly publish model performance on standardized reasoning benchmarks. In 2025, four labs — Anthropic, Google DeepMind, OpenAI, and xAI — reported ARC-AGI performance in public model cards, establishing the benchmark as an industry standard for AI reasoning [2]. The top score on the ARC-AGI-2 private evaluation set reached 24%, with 1,455 teams participating [2]. Vinod Khosla, whose firm led the round, framed the investment in terms of a capability leap. "If you look at LLMs, when reasoning emerged, it was a quantum leap," Khosla said. "In world models, I think the quantum leap is the emergence of intuition in the AI, a human intuition-like capability" [1]. De Witte, who spent seven years in humanitarian work including with Doctors Without Borders, has drawn a clear line on military applications. "We don't want to be an escalatory part of the system," he said [1]. The stance contrasts with what he described as Silicon Valley's growing bullishness on defense, adding, "I don't know why Silicon Valley does what it does. There's a reason I'm not there" [1]. The vast majority of the new capital will go toward scaling compute capacity through a deal with CoreWeave, with a portion earmarked for making the company's API more broadly available by the end of summer [1]. General Intuition has also launched Nerve, a jobs marketplace that lets gamers earn money through data labeling and robot teleoperation tasks [1].

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Background sources we checked (8)
  • arxiv.org ↗ The ARC-AGI benchmark series serves as a critical measure of few-shot generalization on novel tasks, a core aspect of intelligence. The ARC Prize 2025 global competition targeted the newly released ARC-AGI-2 dataset, which features greater task complexity compared to its predeces…
  • arxiv.org ↗ The rapid emergence of large language models (LLMs) has raised urgent questions across the modern workforce about this new technology's strengths, weaknesses, and capabilities. For privacy professionals, the question is whether these AI systems can provide reliable support on reg…
  • arxiv.org ↗ Drawing on 1,178 safety and reliability papers from 9,439 generative AI papers (January 2020 - March 2025), we compare research outputs of leading AI companies (Anthropic, Google DeepMind, Meta, Microsoft, and OpenAI) and AI universities (CMU, MIT, NYU, Stanford, UC Berkeley, and…
  • arxiv.org ↗ This report provides a detailed comparison between the Safety and Security measures proposed in the EU AI Act's General-Purpose AI (GPAI) Code of Practice (Third Draft) and the current commitments and practices voluntarily adopted by leading AI companies. As the EU moves toward e…
  • arxiv.org ↗ As AI systems become more advanced, concerns about large-scale risks from misuse or accidents have grown. This report analyzes the technical research into safe AI development being conducted by three leading AI companies: Anthropic, Google DeepMind, and OpenAI. We define safe A…
  • en.wikipedia.org ↗ Anthropic PBC is an American artificial intelligence (AI) company headquartered in San Francisco, California. It has developed a series of large language models (LLMs) named Claude and has a focus on AI safety. Anthropic was founded in 2021 by former members of OpenAI, including …
  • en.wikipedia.org ↗ Google DeepMind, trading as Google DeepMind or simply DeepMind, is a British-American artificial intelligence (AI) research laboratory which serves as a subsidiary of Alphabet Inc. Founded in the UK in 2010, it was acquired by Google in 2014 and merged with Google AI's Google Bra…
  • en.wikipedia.org ↗ Gemini is a family of multimodal large language models (LLMs) developed by Google DeepMind, and the successor to LaMDA and PaLM 2. Comprising Gemini Pro, Gemini Deep Think, Gemini Flash, and Gemini Flash Lite, it was announced on December 6, 2023. It powers the chatbot of the sam…

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